The Role of the Sponsor in CRM Projects

The key to the success of your CRM projects: The Role of the Sponsor.

In this video, we discuss in detail why the sponsor is so important in CRM projects, from the project process to decision-making mechanisms. We emphasize that the sponsor is not only a boss, but also the decision-maker and supporter of the project.

If you want to achieve more success in your CRM projects, this video is for you!

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